http://getcontentgetcustomers.com/2008/05/26/early-praise-for-the-book/ How to use content marketing to deliver relevant, valuable, and compelling information that turns prospects into buyers. Fri, 05 Dec 2008 12:26:21 +0000 http://wordpress.org/?v=2.5.1 http://getcontentgetcustomers.com/2008/05/26/early-praise-for-the-book/#comment-15 Bernie Borges Sat, 29 Nov 2008 15:59:53 +0000 http://getcontentgetcustomers.com/wordpress2/?p=21#comment-15 Joe and Newt have written a classic in contemporary marketing. Their book supports the principle that "content is your marketing." The book is both a how-to guide for marketing executives and a tool for marketing execs to sell their bosses who need convincing that content marketing is the new definition of marketing. This is a must-read book for all contemporary marketers (which is all marketers). Joe and Newt have written a classic in contemporary marketing. Their book supports the principle that “content is your marketing.” The book is both a how-to guide for marketing executives and a tool for marketing execs to sell their bosses who need convincing that content marketing is the new definition of marketing. This is a must-read book for all contemporary marketers (which is all marketers).

]]> http://getcontentgetcustomers.com/2008/05/26/early-praise-for-the-book/#comment-3 Ian Alexander Wed, 04 Jun 2008 14:19:24 +0000 http://getcontentgetcustomers.com/wordpress2/?p=21#comment-3 Congrats Joe. Looks like you are really gaining traction. Congrats Joe. Looks like you are really gaining traction.

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