BusinessLine, Business Daily from THE HINDU Group of Publications Gives Us the Nod in Their Book Section
We are featured in a round up of 3 hot new business books. As they comment on Get Content Get Customers:
Search engines such as Google have democratised content, and so you have the opportunity to replace formerly vital media choices with your own high-quality content, advise Joe Pulizzi and Newt Barrett in Get Content Get Customers: Turn prospects into buyers with content marketing ( www.tatamcgrawhill.com). “You can be timely, considered, and reasoned. Your company can become the new thought leader among your many prospects who are completely open to great content from new sources,” the authors encourage.
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